How Do I Sell A House On A Busy Street?
By Rob Johnson, Realtor with Avalon Group Realty in St. Petersburg, FL
Selling a house on a busy street presents unique challenges, but it’s not impossible. With the right strategies and mindset, you can attract buyers and secure a competitive price for your home. As someone who’s helped countless clients navigate this scenario, I’m here to share proven tips and insights.
Aaron Hunt, Broker of Avalon Group Realty, emphasizes, “Selling a house on a busy street requires a mix of realistic expectations, smart upgrades, and strategic marketing. With the right approach, even the toughest properties can find the perfect buyer.”
Understanding the Challenges
Why Location Matters
Homes on busy streets often face lower demand because of noise, safety concerns, and reduced privacy. However, location isn’t the only factor in determining value. As Aaron Hunt points out, “While location affects price, how you present the home can significantly influence its perceived value.”
Buyers looking at St Petersburg homes for sale on busy roads may prioritize price or convenience over tranquility. That’s where you can make your property stand out.
How Do I Sell A House On A Busy Street?
1. Set Realistic Expectations
Pricing your home correctly is critical. Homes on busy streets typically sell for 10-15% less than similar properties in quieter areas. Work with a local expert to analyze comparable sales.
Yvette Kim, Realtor at Avalon Group, explains, “You can’t change the location, but you can adjust the price to reflect the unique circumstances. A well-priced home attracts serious buyers, even on a busy road.”
2. Boost Your Curb Appeal
Curb appeal is crucial for any home but especially for those near heavy traffic. A beautiful exterior can distract from the drawbacks of the location.
- Add lush landscaping, such as tall shrubs and trees, to create a natural sound barrier.
- Include a fresh coat of paint on the front door and clean the driveway.
- Use vibrant flowers and mulch for a polished look.
Pam Amante, another Avalon Group Realtor, suggests, “Think of landscaping as staging for the exterior. Buyers will appreciate the effort and feel more at ease.”
3. Create Privacy Solutions
Buyers often worry about privacy on busy streets. Address these concerns by installing fences, walls, or hedges. Consider features like:
- A wooden or stone fence for added security.
- Arborvitaes or dense shrubs to reduce visibility and noise.
- Water features that mask traffic sounds with soothing ambient noise.
Nora Sturgill from Avalon Group says, “Adding privacy elements not only enhances the property’s value but also makes it more inviting for families and pet owners.”
Showcase Interior Comfort
4. Highlight Noise Reduction Upgrades
Invest in noise-reducing windows and well-sealed doors to demonstrate your home’s livability. These upgrades can significantly reduce road noise, improving the buyer’s experience.
Josh Zanow, Avalon Group Realtor, recommends, “If your home features soundproofing, highlight it in your marketing. It’s a game-changer for buyers.”
5. Maximize the Backyard’s Appeal
Focus on making the backyard a sanctuary. Add elements like outdoor furniture, a fire pit, or a garden. Buyers will envision themselves escaping to this tranquil space.
Sophia Birbilis from Avalon Group notes, “The backyard is where buyers will imagine spending their time. Make it as inviting as possible to offset the street’s impact.”
Market Strategically
6. Leverage Professional Marketing
Selling a home on a busy street requires standout marketing. Professional photography, drone shots, and compelling descriptions can highlight your home’s best features.
Aaron Hunt advises, “Exceptional marketing ensures your property gets the exposure it deserves. It’s all about showcasing its potential.”
7. Highlight Convenience
Proximity to shops, restaurants, and transportation is a significant selling point. Reframe the location as an advantage, appealing to buyers who value accessibility.
Should You Consider Commercial Buyers?
If your home is zoned for commercial use, you might have additional options. Businesses often seek high-visibility locations, making busy streets ideal for them. Check your zoning and market accordingly.
FAQ: How Do I Sell A House On A Busy Street?
Q: How much less will my house sell for on a busy street?
A: Typically, homes on busy streets sell for 10-15% less than similar properties in quieter locations. Pricing appropriately is key.
Q: Can landscaping really reduce road noise?
A: Yes, a dense line of trees or shrubs can lower traffic noise by 10-15 decibels, creating a more peaceful environment.
Q: Should I invest in noise-reducing windows?
A: If your current windows are outdated, upgrading to noise-reducing models can increase your home’s appeal and value.
Q: What’s the best way to market my home?
A: Work with a Realtor who uses professional photography, virtual tours, and strategic online listings to maximize exposure.
Q: Is selling to a commercial buyer a good idea?
A: If zoning allows, marketing your property for commercial use can attract a different set of buyers willing to pay a premium for location.
Top Tips for Selling a House on a Busy Street
- Enhance curb appeal with lush landscaping and clean exterior finishes.
- Install noise barriers like fences or water features.
- Market strategically, emphasizing convenience and upgrades.
- Set realistic expectations with a price reflecting the location.
- Work with a top Realtor who understands your unique challenges.
Enhancing Marketability: Beyond Basics for Selling a Home on a Busy Street
Selling a house on a busy street requires innovative strategies to ensure your property stands out in the competitive St. Petersburg real estate market. By incorporating unique features and employing targeted marketing tactics, you can transform challenges into opportunities and attract serious buyers. Let’s explore some advanced strategies to increase your property’s appeal and ultimately secure the best price.
Capitalize on the Location’s Convenience
One often overlooked advantage of homes on busy streets is their accessibility. Many buyers, especially professionals or those who prioritize convenience, value proximity to main roads, public transportation, and essential services. Highlighting these benefits in your marketing materials can shift the focus from the challenges of the location to its advantages.
As Aaron Hunt, Broker at Avalon Group Realty, notes, “Homes on busy streets can appeal to a unique set of buyers, like those who value convenience over seclusion. Marketing to the right audience is key.”
When showcasing your property, consider emphasizing:
- Commute Times: Proximity to major highways, public transit hubs, and urban centers.
- Nearby Amenities: Highlight nearby shopping districts, restaurants, schools, and parks.
- Potential for Commercial Use: If zoning permits, position your property as ideal for a home-based business or office.
Invest in Strategic Outdoor Lighting
Creating an inviting and secure atmosphere with outdoor lighting is an excellent way to enhance the curb appeal of homes on busy roads. Illuminate pathways, entry points, and landscaping features to draw attention to the property’s best attributes during evening showings or photoshoots.
“Lighting can make all the difference,” shares Sophia Birbilis, Realtor at Avalon Group Realty. “Not only does it create a sense of safety and warmth, but it also enhances the property’s visual appeal, particularly in urban settings.”
Boost Energy Efficiency
Energy-efficient homes are increasingly attractive to modern buyers, especially in noisy areas. Insulating the property against external sounds also helps reduce heating and cooling costs—a win-win for buyers.
To make your home stand out:
- Install noise-reducing and energy-efficient windows.
- Add weather stripping to doors and windows.
- Use insulated siding to further buffer sound and improve energy efficiency.
According to Pam Amante, Realtor at Avalon Group Realty, “Energy-efficient upgrades are a significant selling point. They lower utility bills and show buyers you’ve invested in improving the home’s quality.”
Highlight Home Office Potential
The rise of remote work has increased demand for homes with designated office spaces. If your property is on a busy street, position it as ideal for professionals seeking accessibility and functionality.
Josh Zanow, Realtor with Avalon Group Realty, explains, “Many buyers prioritize home office spaces now. By staging a quiet and functional workspace, even homes in noisier locations can appeal to remote workers.”
To make this feature pop:
- Create a quiet, dedicated home office area.
- Use soundproofing materials in this room, such as thick rugs, curtains, or acoustic panels.
- Emphasize internet connectivity and proximity to urban hubs for meetings and networking.
Leverage High-Tech Smart Features
Smart home technology adds value and convenience, especially for homes in bustling locations. These systems can help reduce noise, enhance security, and increase energy efficiency.
Consider implementing features such as:
- Smart Thermostats: Maintain consistent temperatures despite external weather influences.
- Automated Blinds and Curtains: Reduce noise and light penetration with ease.
- Sound Systems: Add white noise machines or built-in sound systems to create a serene environment.
Yvette Kim, Realtor at Avalon Group Realty, emphasizes, “Smart home technology demonstrates that the property is modern, efficient, and ready for the future. It’s a feature that resonates with today’s tech-savvy buyers.”
Tailor Staging to Detract from Noise
Staging your home thoughtfully can downplay its proximity to a busy road. Use design techniques to emphasize interior serenity and maximize livable spaces.
Some staging tips include:
- Incorporating neutral colors and soft textures for a calming ambiance.
- Adding area rugs and thick curtains to absorb sound.
- Strategically placing furniture to draw attention to interior features, rather than windows facing the street.
Nora Sturgill, Realtor at Avalon Group Realty, notes, “The right staging can turn a potential drawback into a non-issue by helping buyers envision the space as peaceful and functional.”
Expand Your Marketing Reach
For homes on busy streets, effective marketing must reach the right buyers. This means going beyond traditional methods to leverage innovative channels.
“Creative marketing is our specialty at Avalon Group Realty,” says Aaron Hunt. “Our goal is to tailor campaigns that highlight a home’s unique features and reach the ideal audience.”
Effective marketing strategies include:
- Professional Photography & Video: Showcase the property with high-quality visuals that emphasize its best features.
- Virtual Tours: Offer 3D tours to attract out-of-town buyers who may be less concerned with location noise.
- Targeted Social Media Campaigns: Use Facebook, Instagram, and TikTok ads to target demographics likely to value the property’s features, such as young professionals or business owners.
- Customized Flyers: Highlight benefits like nearby amenities, energy-efficient features, and privacy-enhancing landscaping.
Propose Incentives to Buyers
Incentives can make your property more competitive, especially when potential buyers may hesitate due to location concerns. Consider:
- Offering to cover closing costs.
- Including a home warranty for added peace of mind.
- Providing credits for additional soundproofing or landscaping enhancements.
Collaborate With Avalon Group Realty for Success
Selling a house on a busy street doesn’t have to be an uphill battle. By combining strategic upgrades, targeted marketing, and the expertise of the Avalon Group Realty team, you can maximize your property’s value and find the right buyer.
As Rob Johnson, Realtor at Avalon Group Realty, concludes, “No matter the challenges, we are committed to helping you achieve your real estate goals. Homes on busy streets require extra effort and expertise, and we’re here to guide you every step of the way.”
FAQs: Selling a House on a Busy Street
1. Can a home on a busy street sell for a good price?
Yes, with the right strategies—such as competitive pricing, targeted upgrades, and professional marketing—your home can attract buyers willing to pay a fair price.
2. Should I invest in soundproofing before selling?
Soundproofing can be a worthwhile investment if your budget allows. It enhances the home’s comfort and helps address a primary concern for potential buyers.
3. How do I make my home more appealing despite the location?
Focus on curb appeal, interior staging, and emphasizing features that counteract the challenges of the location, like energy efficiency or backyard privacy.
4. Does Avalon Group Realty specialize in selling homes on busy streets?
Yes! With years of experience and innovative marketing strategies, Avalon Group Realty excels in selling properties in challenging locations.
Final Thoughts: How Do I Sell A House On A Busy Street?
Selling a home on a busy street in St Petersburg may seem daunting, but it’s achievable with the right strategies. Whether it’s enhancing curb appeal, addressing privacy concerns, or setting the right price, you can make your property stand out.
At Avalon Group Realty, we specialize in overcoming challenges to achieve success. Contact us today to learn how we can help sell your home for the best possible price.
Contact Avalon Group Realty
📞 Contact Aaron Hunt directly: 727-262-7920
🌐 Visit our website: www.AvalonGroupTampaBay.com
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Let’s turn your challenges into opportunities!
